Monmouth County · Long Branch City · #24-0285
Retail building, Block 311 Lot 1.04
Long Branch City, NJ · 156,306 sq ft non-residential, retail & commercial
About this project
A new mercantile building on Block 311, Lot 1.04 in Long Branch City, about 156,306 sq ft, with a reported construction cost of $460,000.
Official description: Mercantile buildings; reported construction cost $460,000
- Plan type
- Building permit (new construction)
- Land use
- Mercantile buildings
- Status
- Permit
Filing history
- 2024-03-19 · #24-0285 · Building permit (new construction) · 156,306 sq ft
The full picture AI research · Nov 1, 2026
The county records describe a new retail and commercial ("mercantile") building of about 156,306 square feet on Block 311, Lot 1.04 in Long Branch City, Monmouth County. That is a very large store or shopping building, roughly the size of a big-box store or a small shopping center.
The records list a construction cost of only $460,000. That figure looks far too low for a building this size. It may be a placeholder or a partial estimate, so readers should treat it with caution.
No developer website, news story, meeting agenda or hearing notice was found for this lot. Searches turned up other Long Branch projects, such as mixed-use buildings along Broadway. None could be tied to this block and lot. The records do not say what is on the site now or who would occupy the building.
What it could mean nearby
- A building this size would likely bring noticeable customer and delivery traffic, but no traffic study was found for this site.
- If it houses large retailers, it could add retail jobs. No tenant information was found.
Where it stands
The latest county filing is dated 2024-03-19. No local approval status could be found online. Projects like this usually need a site plan review by the city planning board, and sometimes zoning relief, before building permits are issued.
- Mar 19, 2024 Latest county planning filing for the project
Want to weigh in? The Long Branch City Planning Board normally reviews site plans, and residents can usually comment at its public meetings. Check the city's website for agendas and hearing notices.
Planning terms explained
- Block and Lot
- The numbers the tax map uses to identify a specific parcel of land.
- Mercantile
- A building use category for stores and shops that sell goods to the public.
- Site plan review
- A city board's check of a project's layout, parking, drainage and traffic before it can be built.
- Non-residential square footage
- The total floor area used for businesses rather than homes.
We searched the web for this project but found nothing beyond the county record, so this explanation is based on the filing alone. Researched by AI from public sources on Nov 1, 2026. It can make mistakes, so check the linked sources and the municipality before relying on it.
Scope estimate for contractors
Estimated construction value: $34.4M
- ~1,563 roofing squares (assumes 1 story)
- ~390 tons of cooling (rule of thumb 400 sq ft/ton)